Online Advertising & PPC for Healthcare Orgs
Kickstart Your Business and Maximize Leads with a Healthcare Online Advertising Campaign
We Manage Successful Healthcare PPC Advertising Campaigns for Medical Businesses.
If your business is looking for quick results and a steady stream of leads, pay-per-click (PPC) advertising can help you meet your medical marketing goals. Choose a price point that fits your budget, and start seeing results the very first month.
With over 10 years of healthcare PPC advertising experience, we’re experts at constructing and managing high-converting, high-ROI campaigns that break through the noise and reach your intended audience. We’re a full-service ad agency that handles all aspects of your campaign, from keyword research to campaign structure to creative development. You’ll receive a monthly reporting detailing your campaign’s performance. Some of the most commonly-recommended medical advertising platforms that Medical Web Experts works with include:
Every healthcare business is different, with a different target audience. Each of these platforms have their own benefits and pitfalls depending on your particular service offering. Medical Web Experts can help you to make the most of your healthcare online advertising dollars by selecting channels that make sense for your business.
Every healthcare business is different, with a different target audience. Each of these platforms have their own benefits and pitfalls depending on your particular service offering. Medical Web Experts can help you to make the most of your healthcare online advertising dollars by selecting channels that make sense for your business.
With Healthcare PPC Advertising, Get Leads in the Door Faster Than Ever
Your healthcare online advertising campaign will be up and running within weeks, and generating leads the very first month. Sensitive demographic targeting means that Medical Web Experts has the ability to define a specific group of web users to serve your ads to, which ensures that none of your budget is wasted on low-quality clicks.
What Can Healthcare PPC Advertising Accomplish for My Hospital or Healthcare Business?
Boost Site Traffic
There’s no faster way to generate huge amounts of high-quality, relevant traffic than with healthcare PPC advertising. Online display advertising is fast, effective, and allows for narrow targeting that lets us pinpoint the exact demographic you’re looking to reach. Your ads will be up and running in days.
Promote Key Products or Services
Looking to increase your customer base for a particular product or service? We can help you with that. Our highly-targeted healthcare online advertising campaigns let us focus your marketing budget on promoting the aspects of your business that are highest on your priority list.
Build Brand Recognition and Gain Exposure
Medical social media advertising and Google healthcare PPC advertising display ads are highly effective methods of branding a business. Expose new potential users who fall into your ideal demographic target to your brand and its message. Recapture lost leads and bring them back to your website with a remarketing/retargeting campaign.
Complement Your SEO Campaign by Generating Instant Leads
Though search engine optimization (SEO) is a highly effective channel, it could be several months before the campaign is generating leads consistently. We frequently recommend medical pay-per-click as a supplement to an medical SEO campaign in development. Healthcare PPC advertising helps your business attract the customers it needs while we’re executing a more long-term marketing plan. You may find that you like the increase in leads from PPC ads – most of our SEO+PPC clients are so happy with their PPC success that they leave the campaign running permanently.
What’s Included With My Healthcare Online Advertising Campaign?
- Keyword research & competition analysis. We’ll analyze your top competitors’ web presence, and develop an effective keyword strategy for you.
- Complete campaign setup. Our team builds the campaign for you and customizes it to each platform you’re using.
- Ad creative. We write and design all text and image ads.
- Ongoing healthcare online advertising campaign management and optimization. Monthly maintenance hours ensure that your healthcare pay-per-click campaign continues to provide the highest ROI possible.
- Monthly reporting & analysis. We’ll produce a custom report showing campaign performance, top keywords, and top ads.
The Risks of Choosing a Local Agency for a Healthcare Online Advertising Campaign
If you’re marketing a healthcare business online, it’s important that your agency understands the requirements for HIPAA compliance as well as healthcare PPC advertising restrictions on medical businesses. Most local agencies don’t specialize in medical, and are unaware of the need for healthcare businesses to consider HIPAA regulations when building a HIPAA-compliant website or running a healthcare marketing campaign. We’re experts in HIPAA, are willing to sign a BA agreement if your business requires it, and understand the considerations that a healthcare marketing campaign requires.
Trusted by Healthcare Since 2003
With over 10 years of experience managing medical SEO campaigns, our team understands the challenges and requirements of a successful campaign. Your business will benefit from a dedicated Account Manager and an SEO team with advanced knowledge in marketing for hospitals, pharmacies, software businesses, and more.
We’ve worked with Medical Web Experts for 4 years, and they’ve helped our practice’s presence grow immensely since we started out. We love our website, and more and more new patients are reporting that they found us online. The MWE team is responsive, highly knowledgeable and always ready with an effective solution to our problems.
Kate Freeman RN, MSN, ACNP-BC, FNP-BC Surgone Foregut Institute
Kate Freeman RN, MSN, ACNP-BC, FNP-BC Surgone Foregut Institute