Category: Digital Marketing

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Posted on April 02, 2013 by Amanda Guerrero

Whether you like it or not, your customers are posting reviews about your company on websites all across the Internet. These reviews provide potential customers with a glimpse into the…Read more


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Posted on March 11, 2013 by Candice Claassen

With countless new businesses emerging in the marketplace, it is more important now than ever to set your healthcare organization apart from the pack – and establishing a brand identity…Read more


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Posted on March 01, 2013 by Amanda Guerrero

Today’s consumers aren’t interested in advertising. They want to be educated and entertained – and they seek out content that does so without coming across as gimmicky or spammy. Providing…Read more


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Posted on February 19, 2013 by Guest Writer

These days, doctors are beginning to see the importance of online medical marketing skills in making their practices more successful. Here are three tips that will set up a basic…Read more


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Posted on February 18, 2013 by Candice Claassen

Google is the most common way current and prospective patients find more information about your practice. Do you know what’s in the first page of your search results? Research shows…Read more


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Posted on January 02, 2013 by Candice Claassen

Internet marketing has become a crucial part of just about any company’s marketing strategy – and for 2013 it’s only going to grow as internet marketing vehicles, tools, and techniques…Read more


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Posted on December 05, 2012 by Candice Claassen

The latest research indicates that 86 percent of consumers consider user-generated content, such as forums or blogs, a reliable resource for health information. However, to get the most out of a medical or…Read more


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Posted on November 27, 2012 by Candice Claassen

Health care marketing services can help your business win patients, increase revenues, and enhance your reputation (or brand). These marketing strategies can be in print, on TV, radio, online, etc.…Read more


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Posted on November 20, 2012 by Candice Claassen

There are many reason why you should market your medical practice online. Some examples include: Gaining market share Increasing revenue Increasing patient volume Increasing online visibility in your area Addition of a…Read more


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Posted on October 29, 2012 by Candice Claassen

The goal of search engine optimization (SEO) for a medical or health care business is to increase that business’s search engine rankings and reach. However, achieving this goal isn’t as easy…Read more