Author: Gretchen Kalthoff

hospital patients and doctor

Posted on December 31, 2015 by Gretchen Kalthoff

A good brand is at the core of any successful medical practice. Your brand communicates who you are — the core qualities and features of what you offer. You can…Read more


Posted on December 17, 2015 by Gretchen Kalthoff

Your website is an essential tool for your business, and a well-designed site will ensure that customers have a simple, user-friendly experience, and most importantly, motivation to visit again. One…Read more


medical web designer

Posted on December 14, 2015 by Gretchen Kalthoff

Entering the world of web design can seem a little overwhelming. With so many designers and companies to choose from, finding the right designer to meet your medical web design…Read more


social media

Posted on December 10, 2015 by Gretchen Kalthoff

  Your website and your social media platforms should operate like best friends – hand in hand. When working seamlessly together, they have the potential to build greater exposure online…Read more


healthcare social media

Posted on December 04, 2015 by Gretchen Kalthoff

Social media has come long a way since Facebook was first launched. LinkedIn, Twitter and Google+ have been added to the fold, and each platform is continuously updating and modifying…Read more


healthcare web design

Posted on November 19, 2015 by Gretchen Kalthoff

Your website should project the best possible image of your practice. It’s the first place that many people will visit to learn about your brand – and first impressions count.…Read more


yelp marketing

Posted on November 16, 2015 by Gretchen Kalthoff

Our first reaction to a negative review of our business is often panic or anger or both. Over the last few years, the power of Yelp has dramatically increased. There…Read more


medical web design

Posted on November 10, 2015 by Gretchen Kalthoff

Trends come and go in all facets of life, yet in medical web design, it’s worth making note of what’s on the radar for 2016 and how these can help…Read more


Dos and Donts of Healthcare Social Media

Posted on November 06, 2015 by Gretchen Kalthoff

Did you know that over 70% of adults with online access use some form of social media? For users between the ages of 18 and 29, that number increases to…Read more


medical seo

Posted on October 30, 2015 by Gretchen Kalthoff

With the rapid evolution of SEO in the last few years, medical SEO is feeling the impact. From 2011 to 2014, Google implemented a series of updates to its search…Read more